Atinav Enterprise was started in 1999 as a Veterinary Pharmaceutical Distribution company , providing Pharma products and Feed supplements to vets and Poultry Farmers in Mumbai , Thane and Raigad Districts. The company entered into the nascent and upcoming Small animal segment (Dogs and Cats) in 2004 , when Pet foods and Pet Industry started Developing in India. The aim was to provide Top quality Pet products available world wide to Pet parents in India like Treats, Toys,Dog & Cat Food, Accessories , Grooming products , Shampoos, Feeding Bowls, Leashes/ Collars , Cat litters, Beds etc. Today the company has a product Portfolio of more than 600+ products from world renowned Brands Like Jer High, Gnawlers, Goodies, Pet Head, Isle of Dogs, Kong, Karlie , Durapet etc. and helps Pet stores across Maharashtra meet most of their Customers Needs with Products that are safe and beneficial to Pets. Recently the Company has launched dog food Brand Dog n Joy having Prebiotics which help pets maintain healthy digestive system .